Guides to making product videos
How to script, record and ship explainer, demo and launch videos — including what each approach actually costs and how long it really takes.
How to make an explainer video for your SaaS
A practical guide to SaaS explainer videos: what to show, how long they should be, what to write, and how to make one without an editor or agency budget.
How to turn your website into a video ad
Turn your website into a video ad: which page to use, how to cut it for paid social, what to change for 9:16, and how to generate it from a URL.
How to make a product demo video without an editor
Make a product demo video with no editing software and no experience: what to record, what to say, and which no-editor approaches actually produce results.
The cheapest way to get a launch video
What a launch video actually costs: agency, freelancer, DIY and AI generation compared on real price, real turnaround, and the cost nobody budgets for.